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WordPress Plugin · for WooCommerceIn Active Development

Email Campaigns Pro

Send campaigns, abandoned cart reminders and win-back emails from inside WooCommerce. It all goes out through your own server, wrapped in your store's email template, for a flat yearly price however long your list gets.

See Pricing Buy a License

What It Does

Everything below runs inside your WordPress dashboard. The items marked Pro need a license.

  1. 01

    Campaigns

    Write in a familiar editor, drop in merge tags and product cards, and choose who gets it by orders, spend, country or product. Send it now or schedule it for later.

  2. 02

    Triggered EmailsPro

    Abandoned cart, welcome, review request, cross-sell, win-back and post-purchase follow-ups, sent when something happens in the store.

  3. 03

    CouponsPro

    A unique WooCommerce coupon for each recipient, locked to their email address, with its own expiry and limits.

  4. 04

    Tracking

    Opens, clicks, conversions and revenue for each campaign, and a calendar of what went out when.

  5. 05

    The Queue

    Emails go out in batches, with retries and hourly and daily rate limits to keep your mail provider happy. With Pro you can switch on Live Processing and watch it send.

  6. 06

    Consent

    Opt-in at checkout, double opt-in (Pro), a two-step unsubscribe, List-Unsubscribe headers, and GDPR data export and erasure.

Try It Here

One Email, Everyone's Name in It

These are the plugin's real merge tags, fallbacks included. Edit the email, then switch customers and watch it change. The one with no name on file gets a "there" instead of an awkward gap.

Insert a Tag

Send To

Kopi & Kaya
Hi Aisha, You left a few things in your cart at Kopi & Kaya. Your total was $86.40, and it's still waiting for you. Here's BACK-9M8TDE for 10% off if you finish up this week. Kaya Jam, Pandan$9.90Kopi O Beans, 500 g$18.00 See you soon, Kopi & Kaya
You're getting this because you shop at Kopi & Kaya. Unsubscribe

Made-Up Store and Customers · Nothing Is Sent

Free vs Pro

What Pro Adds

  • Triggered emails: abandoned cart, remarketing, welcome, review, cross-sell, win-back
  • Unique coupon generation
  • Product cards in emails
  • Guest cart capture
  • Double opt-in
  • WooCommerce Blocks checkout support
  • CAPTCHA and bot protection
  • Live Processing
  • No "Powered by" footer
  • Priority support

A free edition without these features is planned for the WordPress.org plugin directory.

Priced by the Site.

You pay once a year for each site. There are no per-email fees and no cap on list size.

Single Site

$49/year

1 site

  • All Pro features
  • A year of updates
  • Email support
Buy for One Site

Three Sites

$99/year

3 sites

  • All Pro features
  • A year of updates
  • Priority email support
Buy for Three Sites

You buy through your BackHAUS account, which is also where your license key and downloads live.

Requirements

  • WordPress 6.0+
  • WooCommerce 7.0+
  • PHP 7.4+
  • HPOS Compatible
  • Any wp_mail SMTP Plugin

Questions

Does it replace Mailchimp or Klaviyo?

For a lot of stores, yes. If what you need is marketing email to your own WooCommerce customers, this does it without a monthly bill and without handing your customer list to anyone else. If you need multi-channel marketing or complicated automation workflows, a dedicated platform still makes sense.

What does it send with?

WordPress's own wp_mail(). I recommend pairing it with an SMTP plugin and a transactional provider such as Mailgun, SendGrid, Amazon SES or Postmark.

Will it slow my site down?

No. Sending happens in the background through WP-Cron, in batches you control. Live Processing only runs while you have the Queue page open.

Can it handle a big list?

I've stress-tested it with a list of 19,502 recipients. Set the rate limits to whatever your mail provider allows, and turn on Live Processing (Pro) if you want it to go faster.